
SALONIA Air treatment dryer
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2024 / SALONIA / Japan
Dryer
Assistant Designer : Masaya Kawamoto, Koji Tokushige -
Based on SALONIA's vision of "Beauty is Simple," the design of the Air Treatment Dryer is not only functional, but also "noiseless" so that it blends in seamlessly with other interior and styling items, and "timeless" so that it can be used for a long time without being influenced by the times. It has a special presence that is different from the products of general home appliance manufacturers, but it is a product that anyone can use naturally.
We paid attention to how to create a "high-quality" that is created by combining various elements, including updating the functionality, and focusing on improving the design, material feel, and grip to give a more luxurious feel. We developed a unique paint to achieve a texture that blends in with the interior and a comfortable feel. The air intake on the back can be easily removed for maintenance. By inserting the base of the cable deep into the handle and creating a curved hole shape that follows the cable, we were able to eliminate the jagged cable shape that was used to prevent breakage in previous products, resulting in a simpler appearance.
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SALONIAのビジョンである「Beauty is Simple」のもとに、エアトリートメントドライヤーのデザインは機能性だけではなく、他のインテリアやスタイリングアイテムと調和しながら違和感なく馴染む「ノイズレス」、時代に流されず長く使える「タイムレス」を大切にしています。一般的な家電メーカーの商品とは異なる特別な存在感を持ちつつ、誰でも自然に使える製品となった。
より高級感を感じさせるデザインや素材感、握り心地の向上にこだわり、機能面のアップデートも含め、さまざまな要素が重なり生まれる「上質感」をどう醸し出すかを意識しました。インテリアに馴染む質感と心地よい手触りを目指して独自の塗料を開発した。背面の吸気口は簡単に外してメンテナンスすることができる。ケーブルの根元をハンドルの奥まで入れて、ケーブルに沿うカーブ穴形状を施すことで、従来商品の断線防止用のギザギザケーブル形状を無くし、よりシンプルな佇まいとなった。
Movie - Development story




